Build always-on consumer intimacy programs, supported by cross-team collaboration

flowres works as a Qualitative Research layer, operating on top of Zoom/Teams/Meet. Keep your in-house teams in conversation with consumers, share highlight reels the same day and turn messy transcripts into traceable insights.

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Why consumer insight teams are choosing us

Consumer Insights is now run like a team sport. But the reality for CI leaders is – costly online platforms, fragmented sessions, scattered notes and long waits for watch-backs.

flowres keeps your sessions where people are already comfortable (Zoom/Teams/Meet), while resolving these issues. We add the missing Qual stack, delivering features that address the typical Qual Research gaps:

  • Scalable pricing
  • Centralized scheduling across stakeholders
  • Secure yet collaborative data-collection
  • In-the-moment reel-making, for on-the-spot analysis and sharing
  • Interactive transcripts
  • AI-enabled Q&A with verbatim citations and grid-based analysis
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    Outcomes our clients appreciate

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    1. Manage insights for multiple portfolio brands, well within your budget

    Scale qualitative across brands and archive it all under one roof

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    2. Get traceable summaries and segment-wise answers by end of day

    Zero-dependency on your agency partner, for topline observations

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    3. Bring senior stakeholders in via a private backroom, discreetly

    Keep track of whether (and how) engaged your stakeholders are

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    3. Ship tighter debriefs with video citations and snippet reels.

    Zero-lag on production of raw data into shareable snippets

    What a typical Pack Test Day can look like

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    flowres capabilities CI teams love, across the research cycle

    Project
    Set-up
    • Participation Management with reminders
    • Intuitive permission settings
    Data
    Collection
    • Format-agnostic inputs
    • Client Backroom with chat
    • Audio-only option for privacy
    Analysis
    • AI Q&A + Analysis Grids
    • Save Moments & Reelmaking
    • Transcripts with PII redaction
    Reporting
    • Exportable highlight reels
    • Build compelling narratives
    • Retrieve “evidence”
    Archiving
    • All projects in one umbrella
    • Seamless access & compliance

    🔒 Security & Compliance GDPR compliant, ISO 27001 certified, built on AWS. We don’t use your data to train LLMs. Optional audioonly observer feed for privacy-sensitive categories.

    Testimonials

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    Dean Stephens
    Happy Talk Research
    "There's very simple, easy to use AI-powered queries and summaries. Unlike some other platforms, flowres provides results in both a chat-based text format and an Excel-like grid, catering to different analysis needs. Easy one-click citations of insights and quotes with visual highlights of the exact quote so you can see exactly what contributed to the summary. There are some areas for improvement, such as the need for a easier upload process and the addition of download capabilities. Recent updates have already addressed some of these limitations. "
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    We are members of leading market research organizations

    Case Studies

    Case Study
    Driving 72% Cost Efficiency in Online Qualitative Fieldwork

    A mid size, technology-focused market research agency was grappling with high costs of online fieldwork execution. With covid-19 a lot of fieldwork had already moved online. When fieldwork moved online...

    Read more
    Case Study
    Unlocking Patient Insights using Qualitative Research Platforms in Healthcare

    Consumer insight platforms are not a new phenomenon. Yet, newer industries are discovering their potential, every day. Read on to see how companies use consumer insight platforms to up their insight-generation game.

    Read more
    Case Study
    Optimizing Incentive Distribution for Healthcare Research

    Conducting healthcare qualitative research in diverse regions can present unique challenges, especially when it comes to distributing incentives to doctors and patients. A prominent India based healthcare research organization...

    Read more

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    Live Tech Support

    We know there is a lot at stake when you conduct focus group. Flowres is intuitive and self-serve. Yet if you need, our support engineers can be made available on demand

    Contact Us
    Improve Team Collaboration with flowres

    Automatic Transcription Languages We Support

    FAQ's

    Please check if your question has been answered here before emailing us! We'd love to chat, but this saves our time and yours!

    Have more questions?

    flowres is built for any organization/business involved in any form of Qualitative Research – full-service market research agencies, boutique agencies, universities, government/ private institutions, data collection partners. We are equipped to cover in-depth interviews (IDIs), focus groups and ethnographic studies.​

    By default, flowres is integrated with Zoom. For large-scale, enterprise customers; we are tech-ready for integration with Google Meet & MS Teams.​

    We offer automated transcription across English and major European languages, where we offer industry-standard accuracy. ​

    On a need-to-use basis, we also provide services to correct automated transcription with human proofreading.​

    flowres is designed to be cost-effective with flexible plans that fit the varying demands of market research agencies. Refer to our pricing for more details

    flowres is built with your collaboration needs in mind. We allow unlimited users, including your suppliers per flowres purchase.​

    flowres work in conjunction with popular online platforms. You don’t need the costly support that other tools force upon you.

    Our AI tools are designed to complement, not replace, human judgment. Researchers can trace insights back to verbatim conversations, ensuring transparency and accuracy.

    We prioritize data security with robust encryption and compliance with global privacy standards to keep your research data safe.

    We understand the hassle and effort of learning new platforms. We provide onboarding assistance to all the users to develop familiarity with the website. We also provide free meeting assistance for the first couple of sessions. There is a dedicated customer support team for answering user questions 24x5. Users can expect answers within 5 minutes. For all the meetings scheduled on the platform, we ensure support is much faster. Dedicated support is available at 50 USD for IDI and 125 USD for focus groups.

    Simply sign up on our website to start your free trial or schedule a demo with our team to explore how Flowres can transform your research process.

    Yes, we provide training to every user. Detailed tutorials, webinars, and one-on-one training to help you get the most out of flowres.

    Yes. You can. However, in that case, you would forfeit your unutilised credits.

    Yes. We allow companies with subscription to add as many users as needed. ​