Content Analysis
A perfect amalgamation of
Human Transcription and Automated Analysis
Our carefully vetted, native speakers provide accurate transcripts as per your requirements. We provide content analysis which is easily sorted into categories, completely navigable, and also analyses consumer sentiment.
Problem with current content analysis practices
Currently, the content analysis is either
Direct content analysis by humans from the audio
When humans directly listen to audio and do the content analysis they miss out on the cross analysis. Also, there is no way to understand if some data was plainly skipped.
Manual copy pastes from human-generated transcripts to excel files
Manually copy pasting data is very time-consuming and inefficient.
Our approach - 4 steps
Get the best of both worlds- Human accuracy with machine efficiency with myTranscriptionPlace
Native Human Transcript
Audio/video is transcribed by a native human being into a legit transcript.
Quality Check
The transcript is quality checked by a reviewer for completeness and accuracy.
Creates Analysis Heads
Based on the discussion guide, a human will create the list of analysis heads.
Automated Content Analysis
Text analytics algorithms are then run on the transcripts to create automated content analysis.
Why you should choose
flowres for content analysis
Work with flowres for the most efficient content analysis with salient features, and let us make your work easier.
Easy sorting
Huge amounts of unstructured data can be sorted easily. All data is searched for specific words that are then presented in an easily digestible format.
Time-saving
Due to the ability of content analysis, large amounts of data are automatically sorted into different keywords and variable sets. This saves time as the researcher no longer has to scour documents after documents.
Effort saving
Another added benefit becomes that of saving effort. The features of content analysis are such that the effort required to sort and search is cut down by a lot. One does not have to individually scan through multiple data files.
Useful for large data
Content analysis makes the work of a researcher easier, especially when working with large amounts of data. It automatically sorts and filters data for you, saving you the hassle of navigating huge files.
Features
Keyword Highlight
With this feature, one can search for a keyword and results will show a highlighted compilation of the various places in which the keyword has occurred. Keyword highlight makes work much faster and effortless.
Response Segregation
Response segregation divides the entirety of the document into responses given by each individual speaker. This is especially useful for market research since data becomes more understandable and usable.
Data Filtering
Content analysis provides the options to sort by variable. It allows you to search data for only a specific variable and shows you only relevant data that you are interested in at that moment.
Sentiment Analysis
This very useful feature highlights and colour codes words and responses with respect to the sentiment they portray. It allows you an effortless analyse of data since it sorts the attitudes and feelings contained in separate responses.
Trusted by
The All-In-One Qualitative Research Tool You've Been Searching for
Flowres is an online qualitative research tool designed to make qualitative research collaborative, data integration and cloud-managed. Focus on research, not execution hassles.
Improved Collaboration
Unlimited users for each project. Let all the project members including external suppliers foster and improve collaboration with communication integration, Task management and document management.
Agile Process
The entire process is cloud-managed enabling seamless work and data flow.
Reliable Support Services
Support services like recruitment, discussion guide writing, screener writing, moderation and project management are provided by vetted suppliers of myMRPlace and language services like transcription, translation and interpretation are delivered through the experienced team of myTrancriptionPlace.
FAQ's
Please check if your question has been answered here before emailing us! We'd love to chat, but this saves our time and yours!
How secure Flowres is?
Flowres is ISO 27001: 2022 certified, which is gold standard in Information security. All the data is stored and maintained as per GDPR and HIPAA compliance standard across Amazon Web Servers.
What about Support?
Flowres provides a 24 x 5 support across timezones through Live chat, email and phone. Our average revert time is around 10 mins. Live support for ongoing session is available at extra price of 15 USD per hour available 24 x 7.
Why not just use Zoom, Teams or Google meet?
Zoom, Teams and Google meet are great. (So, great that rather than developing our own platform, we decided to use Zoom). But they are just video conferencing platforms. Video conferencing is important but just one need of Qual process. Flowres provides Backroom, Accurate automated transcription across multiple languages , Incentive processing in 200 countries, Eurkea moments, Note taking, Tagging, Video clipping and reel making as well as Text Analytics and Summary capabilities apart from value added services like tech checks, respondent reminders, consent forms collection and many more.
We do a lot of offline research. Is flowres really useful for us?
It's true that flowres is an online qualitative research platform and hence it provides ability to run online qual research hand to hand. Flowres also has several text analytics, video clipping and reel making abilities that is useful even for offline research projects.
How many users does flowres allow?
flowres is created with collaboration needs in mind. We allow unlimited users and even suppliers to collaborate with.